Chipotle is making October extra festive for Rewards members. Forget just Booritos—this year, it’s a full month of “Chip-or-Treat” surprises. From free guac to bonus points, each week brings a new tasty reward. The best part? It’s easy to grab via app, online, or in-store. Even first-time members get a little welcome treat. If you love Halloween and Mexican food, this is basically your new favorite tradition.

Chip-or-Treat Is Here

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Chipotle’s “Chip-or-Treat” kicks off October 6 and runs through the month. Each week, Rewards members who buy an entrée unlock a new treat. Think free guac, double protein, or bonus points. Members also earn exclusive badges, adding a playful collectible twist. This is Halloween nostalgia, upgraded for adults who never quite outgrew trick-or-treating.

Weekly Treats, Maximum Rewards

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Members can earn up to four treats and four badges in October. Just purchase a regular menu entrée and scan your Rewards card. Within hours, Chipotle sends a tailored reward valid for five days. It’s a simple cycle of buy, earn, and enjoy. Missing a week? Don’t worry—there’s always a fresh treat next week.

Free Guac For Newbies

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New Chipotle Rewards members aren’t left out. Sign up, make your first purchase, and a free guac is yours. It’s a sweet welcome to the program and a taste of what’s to come. Small gesture, big flavor impact. After all, who doesn’t want free guac?

Boorito Tradition Lives On

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Halloween isn’t complete without Boorito. On October 31, Chipotle continues its 25-year tradition with in-store offers. Fans can look forward to a special anniversary twist this year. The Boorito has been a cornerstone of Chipotle’s spooky season celebrations, and it’s back stronger than ever.

Nostalgia Meets Real Food

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Seventy-seven percent of adults feel nostalgic about trick-or-treating. Chipotle taps into that feeling with real food rewards. No gimmicks, just burritos, bowls, tacos, and more. It’s a way to relive childhood fun—without leaving your wallet haunted.

How Chip-or-Treat Works

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Grab an entrée from participating U.S. restaurants via app, website, or in-person. Scan your Rewards card and wait for your personalized treat email. Each reward lasts five days and can be claimed once per week. Regular menu items include burritos, bowls, tacos, quesadillas, or salads. Kids’ meals and a few other items don’t count, so check before buying.

Chipotle U Rewards For Students

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College students get a special perk with Chipotle U Rewards. Signing up earns 1,000 bonus points right away. Plus, students earn 20% more points on every purchase. The goal: free Chipotle faster while celebrating milestones in higher education. Enrollment is easy at chipotle.com/chipotle-u-rewards.

Rewards Badges Add Fun

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Each weekly treat comes with an exclusive badge. It’s a little collectible that shows off your Chip-or-Treat streak. Think of it as a Halloween sticker book—digital edition. It encourages members to stay engaged all month. Collecting all four? That’s bragging rights for your burrito skills.

Real Food, Real Ingredients

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Chipotle emphasizes fresh, responsibly sourced ingredients. No artificial colors, flavors, or preservatives. It’s a simple promise that makes every reward feel like a little upgrade. Treats aren’t just fun—they’re made with the food you already love.

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Digital Convenience

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Rewards members can order via the app, Chipotle.com, or in-store. The tailored treat comes directly to your email after each purchase. You don’t have to memorize coupons or print anything. The system is designed for maximum ease and minimal hassle.

Going Beyond October

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While Chip-or-Treat is exclusive to October, Chipotle’s loyalty programs continue year-round. Members keep earning points for free food. College students can enjoy boosted rewards anytime. Chipotle is blending tradition, technology, and tasty food for an ongoing fan experience.

Wrap-Up: Celebrate, Reward, Repeat

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October just got a lot tastier thanks to Chipotle’s Chip-or-Treat. From free guac to exclusive badges, every week is a reason to visit. Did you snag all four treats yet? Which reward was your favorite—or one we missed? Share your thoughts below and let the spooky season fun continue.

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